This module allows me to acknowlege a new model of learning，I have learned more about digital marketing and communicating. the use of MOOC and blog provide me an excellent chance to communicate with a wide range of people which can influence my future learning habit as well. #The blog comments Reading the blogs of myContinue reading “My online learning journey”
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The “Human+Machines” Business Model Used in Stitch Fix
In 2011,Katrina Lake founded Stitch Fix- an online personal styling service company in the United States. The purpose was to provide customer personalized recommendations of clothes, shoes and accessories. Stitch Fix sold $730 million worth of clothing in 2016 and $977 million worth in 2017 (Katrina Lake,2018). What is the initial motive? With the riseContinue reading “The “Human+Machines” Business Model Used in Stitch Fix”
Self-Introduction
Hello everyone, This is Chen Chen from China, just feel free to call me coco. I am currently majoring in MSc Marketing at the University of Exeter. I have graduated from the South West Minzu University with a bachelor degree in English, which means I had never learned knowledge about marketing until few months ago,Continue reading “Self-Introduction”
Coco's Blog 